Monday, November 26, 2007

Web Publishing

What is typography?
Typography is a verbal and visual equation that helps the reader understand the form and absorb the substance of the page content.

Why do most graphic designers avoid using the standard heading tags in HTML (H1, H2, etc.)?
Most graphic designers avoid using the standard heading tags in HTML (H1, H2, and so on) because they lack subtlety: in most Web browsers these tags make headlines look absurdly large (H1, H2) or ridiculously small (H4, H5, H6)

When reading a book or magazine why are the columns so narrow?
because the font is in times new roman and it is a small font size

Which typeface is most legible on paper?
Times New Roman

What typeface was created to accomidate the computer screen?
Typefaces such as Georgia and Verdana were designed specifically for legibility on the computer screen

Why should words in all uppercase be avoided?
it is uncomfortable and significantly slows reading

When should italic, bold, and underlined texted be used?
they establish an information structure and adds visual variety to draw the reader into your material

What is anti-aliased type?
Antialiasing visually "smoothes" the shapes in graphics and type by inserting pixels of intermediate colors along boundary edges between colors.

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